MerKard is a pre-paid debit card company. After meeting the client my initial reaction was to recognise the freedom that this card offers, especially for travel purposes. With this in mind I have designed a logo using the flowing grass/waves with the freedom of a stag jumping. The K was an important feature to the client and also wanted a feature to be made of this. The flow on the leg of the K subtly stands out yet doesn’t detract from the rest of the design.